Everything About Mikaela Shiffrin’s 2024 FIS Ski World Cup—Gears, Accessories, and More – EssentiallySports

More Sports
ES Fancast
Oct 13, 2024 | 11:10 AM EDT
Debate
Will Mikaela Shiffrin's new Adidas gear give her the edge she needs for another record-breaking season?
“I actually am very lucky. I could have had a lot more damage than I did,” Mikaela Shiffrin shared, the alpine skier with the most World Cup wins ever. Last season took a wild turn when she crashed during the women’s downhill event in Cortina d’Ampezzo, Italy. While racing, she lost control, landing a jump in a soft patch of snow and flew into the protective nets, leaving everyone in the crowd totally shocked.
Now, as the excitement of winter returns, Mikaela is all set to wow her fans with her amazing skills, ready to take on the FIS Ski World Cup season opener. Set to kick off on October 26 in Soelden, Austria, known for its giant slalom, this season promises even more thrilling moments, and there’s a lot to look forward to. So let’s dive into the details of her impressive brand partnerships as she inches closer to this exciting milestone!
ADVERTISEMENT
Article continues below this ad
When you’ve got a superstar like Mikaela Shiffrin tearing it up on the slopes, brands are totally eager to partner up with her, and one of the big players is Adidas. She recently dropped a jaw-dropping post on Instagram, rocking her new Adidas tracksuit with a backdrop of stunning snow-covered mountains. In her caption, she jokingly said, “Meet my new everyday uniform lineup… (With an open invitation to alllll the red sauces🤗) #adidaszne #adidassportswear #createdwithadidas.”
via Reuters
Alpine Skiing – FIS Alpine Ski World Cup – Women’s Downhill – Courchevel, France – March 16, 2022 Mikaela Shiffrin of the U.S. in action REUTERS/Christian Hartmann
But this isn’t just a quick fling—back in 2019, Adidas signed Mikaela Shiffrin to a multi-year deal to inspire young athletes and even the not-so-athletic crowd. She makes sharing content look easy, often posting workout snaps and videos of her crushing it in the gym. At now 29, Mikaela has partnered with some pretty legendary brands like Barilla, Visa, and, of course, Adidas.
Her recognition is something many female athletes in the U.S. would love, especially in a sports world that leans heavily toward men’s athletics. With another exciting ski season around the corner, it’s clear that her partnership with Adidas is going to make for an epic ride down the slopes. Till then, let’s dive into all the cool gear and accessories that make up Mikaela’s ski setup!
ADVERTISEMENT
Article continues below this ad
Will Mikaela Shiffrin's new Adidas gear give her the edge she needs for another record-breaking season?
Debate
Every brand in the skiing game would jump at the chance to team up with the G.O.A.T., Mikaela Shiffrin. As she preps for the FIS World Cup 2024, it’s all about the right gear, and she’s proudly rocking collaborations with Oakley and Atomic. Just last week, Mikaela gave her fans a sneak peek of her comeback after her injury, showcasing some slick new gear on Instagram. She’s teaming up with Oakley, her partner since 2013, to unveil their cutting-edge #FlexScape eyewear.
ADVERTISEMENT
Article continues below this ad
This innovative piece is a seamless blend of goggles and glasses—essentially, it’s a game changer! Oakley sums it up perfectly: “#FlexScape – First of its kind. Half goggles, half glasses. Full Oakley.” These stylish shades promise an ultimate fit and a broad view, making them a must-have for any serious skier. But wait, there’s more! Just yesterday, Mikaela dropped a fun video on Instagram, showing off her Atomic gear and capturing the excitement of a photoshoot with the brand.
She captioned it with infectious enthusiasm: “Tis the season!! You know what @atomicski media day means…🔜⛷️❄️😅🥳 #weareskiing #sheskis.” And what exactly does her Atomic gear include? Helmets, boots, skis—you name it! Mikaela can’t help but flaunt these amazing accessories, and it’s clear she’s beyond excited to hit the slopes in style at the World Cup!
EssentiallySports is a digital-first sports media house that surfaces the best stories on America's favorite sports celebrities with a fan's perspective to 30+ M average monthly readers.
Sports
All
Boxing
Golf
NASCAR
NBA
NFL
Tennis
UFC
WNBA
College Football
Track and Field
Gymnastics
EssentiallySports
About Us
Advertise With Us
Authors
Editorial Team
Behind The Scenes
Humans of EssentiallySports
Contact Us
FAQs
Our Brands
FanCast
On The Ropes
Bodybuilding Bros
Club Golf
Lucky Dog on Track
Sports
All
Boxing
Golf
NASCAR
NBA
NFL
Tennis
UFC
WNBA
College Football
Track and Field
Gymnastics
Privacy Policy
ES Pressroom
Ethics Policy
Fact-Checking Policy
Corrections Policy
Cookies Policy
GDPR Compliance
Terms of Use
Editorial Guidelines
Ownership and funding Information
Full Spectrum Services LLP © 2024 | All Rights Reserved

source